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Top stories for bloggers, newsletter writers, and content creators.
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If there is an article you think should be included in this roundup, please reply with a link. |
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No. 1: Creators Take Back Control
The creator economy is in flux. Platforms have deprioritized the "follow" button, replacing it with algorithm-driven feeds that prioritize engagement over connection. That means even your most loyal fans might not see your work anymore. Add in the relentless push for short-form content and ever-changing platform rules, and creators are feeling more trapped than ever, according to a report from Patreon. But there's a shift happening. Despite the chaos, nearly 90% of creators say they'd still recommend the path. Why? Because control is starting to move back into creators' hands. The future belongs to those who prioritize direct fan relationships over chasing the algorithm.
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No. 2: Kai Cenat's Streaming University Plan
Kai Cenat is taking his success beyond Twitch. The streaming powerhouse—who's broken records and partnered with brands like Nike and McDonald's—now wants to launch a "streaming university." His plan? Rent out a campus for a weekend, give creators dorms, and host classes taught by top influencers like Mark Rober and MrBeast. Whether this dream materializes or not, it taps into a real demand: creators want to learn from those who've made it. If Cenat doesn't make it happen, someone else will. Because in this business, knowledge isn't just power—it's profit.
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No. 3: Blogging Isn't Dead, It's Evolving
The death of blogging was a hot topic this week on Reddit. Platforms like Substack and Medium lure writers in with built-in audiences, but seasoned creators know the real value lies in owning their space. Algorithms shift, platforms collapse, and trends fade—but if you run your own blog, you control your content and your audience. That said, discoverability is tough. Smart folks are playing it both ways —writing on their own sites while using larger platforms for reach. The key? Quality content and consistency. If people trust your voice, they'll follow—whether you're writing, podcasting, or filming. Own your work, distribute wisely, and stay patient.
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No. 4: Content Creation vs. Copywriting Explained
Most folks lump content creation and copywriting together, but they're not the same game.
Copywriting is about selling—solving customer problems, addressing pain points, and pushing for action. Content creation, on the other hand, thrives in the engagement economy, where attention is the real currency. It's about building trust, creating something interesting, and keeping people coming back. Mr. Beast isn't selling; he's grabbing attention. Same with James Clear. You're playing the wrong sport if you're just chasing clicks and conversions. Write for yourself first, and the right audience will follow.
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No. 5: Unlock Newsletter Growth with Notes
Substack Notes is the fastest way to grow your newsletter, yet many writers overlook it. Linda Lebrun reports that 25% of her subscribers come from Notes, where short, engaging posts introduce your work to new readers. The key? Post consistently but without pressure—just enjoy the process. Notes isn't about gaming an algorithm; it's about showing up, sharing ideas, and making connections. If you're serious about turning your writing into a business, Notes should be part of your routine. Growth happens where engagement happens, and right now, that means Notes. Ignore it, and you're leaving potential subscribers behind.
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