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Former Apple Blog TUAW Uses AI for Content | YMH Creator Roundup
Published 2 months ago • 3 min read
Top stories for bloggers, newsletter writers, and content creators.
If there is an article you think should be included in this roundup, please reply with a link.
No. 1: Former Apple Blog TUAW Uses AI for Content—What This Means for Bloggers
The Unofficial Apple Weblog (TUAW), a well-known source of Apple news that shut down in 2015, has been revived as an AI-driven content site.
The new TUAW publishes AI-generated articles with bylines of former writers, some of whom haven't worked there in over a decade. Ex-writer Christina Warren criticized this practice, highlighting the dubious use of old names for SEO purposes.
The new owners, Web Orange Limited, claim to have updated archived content, but the accuracy and ethical implications remain questionable.
The return of TUAW as an AI content farm highlights significant implications for content creation. AI-generated articles can quickly flood the market with vast amounts of content, which might overwhelm human bloggers.
This practice raises concerns about quality, originality, and ethical standards, as seen with the dubious use of old writer bylines for SEO.
While AI can assist content creators by handling routine tasks, over-reliance risks diminishing the value of unique, human perspectives that build genuine audience connections and trust.
No. 2: Creator Startups Investments Dwarf All of 2023
Venture capitalists are rediscovering their flair for the creator economy.
According to new data from The Information's Creator Economy Database, in the first half of 2024, U.S. creator economy startups raised approximately the same amount of money as they did for the entire previous year.
U.S. creator startups raised $692.7 million in just the second quarter, a 68% increase from the previous year and more than double the amount raised in the first quarter. Globally, creator startups raised about $767.9 million during that period, marking a roughly 49% increase from the previous year.
No. 3: Inside HSN's Innovative Push to Connect with Digital Influencers
Live shopping firm HSN has launched HSNfluencer, a creator management platform designed to enhance direct interactions with digital influencers.
This new platform is supposed to streamline partnerships, allowing influencers to promote products and earn commissions seamlessly as affiliates. (It is Impact under the hood).
Integrating both digital creators and on-air personalities, HSNfluencer aims to boost customer engagement through authentic, influencer-driven content.
No. 4: Why Blogging is Still a Goldmine in 2024 (If You Work for It)
In his video, Raunak Chhabra delves into the realistic journey of making money through blogging in 2024, dispelling myths of effortless passive income.
Chhabra emphasizes that while blogging can be lucrative, it demands consistent effort, dedication, and a genuine passion for the chosen niche.
Chhabra highlights the importance of producing valuable content and warns against the pitfalls of dubious monetization practices. Additionally, he suggests repurposing blog content into YouTube videos to enhance reach and SEO, maximizing the effort put into blogging.
No. 5: The Do's and Don'ts of Influencer Marketing
Navigating the world of brand partnerships and influencer marketing is akin to waltzing through a minefield with a blindfold—tricky yet undeniably rewarding.
According to Adweek, creators must balance authenticity with brand alignment, ensuring they don't morph into mere billboard mannequins. Clear communication, understanding audience engagement, and adhering to FTC guidelines are essential to this dance.
Missteps, like failing to disclose sponsorships, can lead to public backlash and regulatory scrutiny. Ultimately, successful partnerships hinge on transparency, creativity, and a genuine connection with the brand's ethos.
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