|
Top stories for bloggers, newsletter writers, and content creators.
|
|
|
If there is an article you think should be included in this roundup, please reply with a link. |
|
|
No. 1: TikTok Ban Drama Continues
As the January 19 deadline for the U.S. TikTok ban looms, creators and advertisers remain unfazed, caught in a state of déjà vu.
The app, which is a vital revenue stream for many, faces its most serious threat yet, with the Supreme Court set to weigh in. But the mood is skeptical.
According to The Wall Street Journal, Creators like Humphrey Yang and Sarah Perl are not scrambling for backup plans, recalling similar panic in 2020 that fizzled out.
Brands, too, are hesitant to pivot, though contingency plans lie dormant. Meanwhile, TikTok maintains its grip on 170 million U.S. users and millions in ad revenue, betting on survival yet again.
|
|
|
No. 2: Meta Unleashes AI Social Personas
Meta is dialing up the AI factor in 2025 with plans to flood Instagram and Facebook feeds with generative AI profiles.
These bots, complete with bios and profile pictures, will churn out content and interact like regular users. It is the next phase in Mark Zuckerberg's vision of AI transforming social media —from friends to creators to AI-driven personalities.
The big bet? That these pseudo-people can keep users engaged and spending more time on the platform. While reactions so far have been icy, content creators should watch closely —AI could reshape how audiences consume and interact with digital content.
|
|
|
No. 3: When Blogging Was Fun
Blogging is not dead, but it has changed. What started as a cathartic outlet for hobbyists has transformed into a sustaining craft for a new breed of creators.
Nostalgia for the "good old days" often overlooks one truth —earning a living through content creation does not kill the fun —it complicates it.
Success now demands more than just words. SEO, social media mastery, video editing, and email marketing define today's creator economy. But here is the kicker, the magic remains.
When creative passion meets business acumen, blogging can be both deeply satisfying and seriously profitable. It is no longer just a hobby. It is an opportunity.
|
|
|
No. 4: Twitch Streaming Made Simple
Starting a Twitch channel does not have to be overwhelming —or expensive.
All you need is OBS Studio (it is free), a decent microphone, and a camera like the trusty Logitech C920. If you are just testing the waters, you can skip the bells and whistles for now.
Got a second monitor? Great, but it is not a dealbreaker —your phone can double as a chat monitor. When you are ready to upgrade, aim for tools like an Elgato HD60 X or Stream Deck to streamline your workflow.
The key? Start small, stay consistent, and build the audience…then scale up as the revenue rolls in.
|
|
|
No. 5: Trust-Driven Fragrance Empire
Mahmoud Sidani, known online as Mr. Moudz, is rewriting the D2C playbook. Leveraging a nearly one million-strong social media following, this Dubai creator launched ByMoudz, a fragrance line that is repeatedly sold out —no glossy ad campaigns required.
His secret? Engagement. Sidani connects directly with his audience, responding to messages and shaping products around their feedback.
Surprisingly, Snapchat outperforms Instagram 20x in conversions. At $170 a bottle, the brand ties personal stories to luxury —honoring Sidani's late father and embedding emotional resonance into every scent. With plans for European production and category expansion, ByMoudz proves trust converts more powerfully than any marketing budget.
|
|
|